Since the mid-18th century, art has become a social system by developing its own spaces, education, language, analytical tools, history, publications, scholarly field, value system, and market. So, how can we succeed in managing culture and art, which have evolved over a long process? Understanding the "iconological" dimensions in the creation of art allows for the development of the understanding of art and the artist, while also ensuring that the artist is shaped by the social, political, and economic characteristics of their environment. Therefore, to understand art, we must also know its managerial and administrative contexts. Art. Culture. Management. sheds light on the management of culture within the complex structure of culture and its intricate networks, while addressing the practice of art and culture management in the context of institutional art management and project management. Furthermore, it presents a highly qualified guide by bringing together professionals working for art institutions such as galleries, museums, and theaters, as well as experts conducting academic research in the context of arts and culture. As a unique introductory work to this multi-layered field that continues to expand day by day, the authors of Art. Culture. Management. reveal the richness of the fields they work in while making a remarkable contribution to the institutionalization of their disciplines.